It’s the New Year—a great time to reevaluate your website. Is it up to date and accurate? Do visitors find it easy to use? Does it welcome and capture your visitors’ attention? Is it interesting and engaging? Does it reflect the nature and character of your business? If you answer no to any of these questions, you may need to spend some time auditing your website and making some modifications.
An outmoded, badly-organized website reflects poorly on you and your business. Even if you do not have an e-commerce site, the design and functionality of your website effects how visitors view your business.
So take a few minutes to take a look at these 4 questions to see if you should audit your website to ensure that it is serving your business needs.
1. Is Your Website Findable? We have all heard of SEO (search engine optimization) but how well do you Continue reading